PROJECTS
ERMANNO SCERVINO | MFW | SEPTEMBER 2026
06

ERMANNO SCERVINOMFW | SEPTEMBER 2026

FASHION · 2026

On 26 September 2026, at half past ten in the morning, Ermanno Scervino showed its Spring Summer 2027 collection at The Mall in Milan. Blearred designed the lighting.

The hall was kept dark. Two long lines of lights ran overhead for the length of the runway, and low lights on the floor marked the rows of benches. At the far end the room closed on a wall of white blinds.

Blearred lit the blinds from behind and turned the wall into a sheet of white light. Every model stepped out of it as a silhouette, black against the slats, and only on the runway did the show light find her face and the clothes. The hall was kept low so the wall stayed the brightest thing in the room.

For Blearred, Ivan Russo and Matteo Masini were lighting designers, and Matteo De Salvia operated the show.

Photos courtesy of Random Production, by Camilla Dalla Costa.

Each look arrived first as a shape, then as a dress.

CREDITS

Blearred Team

Lighting Designers
Ivan Russo, Matteo Masini
Lighting Operator
Matteo De Salvia
FULL CREDITS (1)

Creative Team

Lighting Design
Blearred Milano srl